- Posted by Johanna on July 2, 2007 at 8:54 pm
- Category: LinkBlogging
Last week, we were speculating on why someone might want to force a minimum price in comics.
This week, a game retailer calls for manufacturers to use this ruling to stop internet discounting or he’ll know that those companies don’t support brick and mortar stores.
I only hope that they have the wisdom to use these tools and remove the supply of products from the deep discounters. Of course, I fully expect that some manufacturers with not do anything. … if a manufacturer truly supports Brick and Mortar game stores then they will find a way to track it through the supply chain and cut off distributors that deal with the deep Internet discounters. They will also quit selling directly to them unless they are in compliance with pricing guidelines.
It’s always easier to demand your competition be denied product than to deal with radical changes in what’s considered a fair price, isn’t it? The internet has given audiences a lot more information on what something should cost, for good or ill.