Just before the holidays at the end of last year, Warner announced the DVD2BLU trade-in program. Now, they’re relaunching the program with lower prices.
Most Blu-rays are $4.95 (with same-title DVD trade), with a limited few at $6.95. (I’m not sure I understand how the higher-priced titles were picked; the newer movies, perhaps? Superman II is $4.95 with Superman Returns at $6.95, for example.) The current special offer is free shipping for a $35 or more order; otherwise, shipping is a flat-rate $4.95 to the continental U.S. or $6.95 to Hawaii, Alaska, or Puerto Rico. (No other regions are applicable.) There are over 90 titles available, but there is a limit of 25 deals per household.