Tokyopop Releases Digital Yaoi Through eManga

Tokyopop has provided 12 yaoi titles (link no longer available) from their BLU line, including Blood Honey, Love Knot, and Madness, to eManga for purchase to read online.

Tokyopop eManga ad

This announcement has a couple of key differences from Tokyopop’s other digital deals. First, there’s the eManga system, which requires you be connected to the internet and use Flash to read the books — no downloads, no offline reading.

More importantly, there’s the cost. eManga charges points, at the rate of a point a penny, so the books are $5.99 each, same as Hetalia was. Only you can’t buy just as many points as you want. You have to buy $10 worth — which doesn’t divide evenly among the books. You’d have to spend $30 for five books not to have points left over. Compared to the print volumes’ $15 cost, on a book-by-book basis, it’s cheaper, and if you like some of the other offerings, you may find other uses for the leftover points.

I can see why Tokyopop would bring yaoi to a system like this instead of the better-known comiXology. Apple is infamously shy of graphic material, and the boy-boy love stories may be too explicit for download to the iPad or iPhone. By working through a website, Tokyopop can avoid gatekeeper censorship. eManga is associated with Digital Manga, another yaoi publisher (through their June imprint), so they obviously don’t have those kinds of restrictions or concerns.

Update: Rob McMonigal points out that the lack of Flash means this digital manga can’t be read on iPads, and he hopes that this means that more of Tokyopop’s back catalog will be coming online.

Similar Posts: Tokyopop Digital Manga Removed Early § Digital Manga Goes Digital § Digital Manga Online Store Expands to Tablets § Digital Manga Brings Downloadable Files to eManga.Com § Tokyopop Enters Digital Comics With OEL Manga

5 Comments

  1. [...] continues its own digital strategy by getting its titles on other publisher’s platforms. First it was Sony and it’s [...]

  2. I’m more anxious to see some of Tokyopop’s dropped series to continue in some form (eManga included) rather than worry about their back catalog. But that’s only because I’ve already read just about every older Tokyopop series I have an interest in already. It’ll be nice if some other fans enjoy some of the series that first got me addicted to manga.

  3. I suspect that’s unlikely. If a series was dropped because the licensor didn’t want to work with Tokyopop any more — because they were working with a different company, for example, or felt it wasn’t making enough money, just as hypotheticals — then they’re not going to reactivate those deals for an iffy new market. If Tokyopop dropped them because they weren’t profitable, then I’m not sure Tpop is going to be willing to pay the costs that are still involved, like translation and cleanup, for the online-only market.

    The big hope is, as you say, that online manga will create new readers, but we’re all still waiting to see if that happens.

  4. [...] the only manga publisher to do so — Viz, for example, has an iPad app, and Tokyopop has been experimenting with various vendors. In fact, I hadn’t previously been aware of Square Enix as a publisher, [...]

  5. [...] that “Tokyopop’s BLU titles on emanga.com expire on May 20th at 5pm PST!” Certain Tokyopop yaoi titles had been available on the online manga site since October of last year. The purpose of the news was [...]

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