For the summer, Brisk Green Tea with Mango Dragonfruit (a new iced tea flavor from Lipton) is adopting Green Lantern tie-in branding, as shown here. Look, it’s Tomar-Re!
Eric Fuller, Marketing Director, said, “Our new Mango Dragonfruit is unique in both its tasty twist of flavor and edgy packaging design.” That design is by Kenneth Rocafort, who’s described as a “well-known DC Comics artist” but seems to have mostly worked at Top Cow. After the promotional period, this new design will replace the Green Lantern images:
Which looks to me like elves drawn for a manga, with a nice exotic fantasy flavor that’s appropriate for a drink promoting its use of dragonfruit, a trendy new food discovery. If you’re interested in trying the flavor, the press release says it “is available nationwide in limited-time 12-packs. In September, product will be available in 1-liter bottles and 24-oz. cans.”
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