- Posted by Johanna on December 9, 2011 at 8:38 am
- Category: Books and Prose
The formally-named Sequart Research & Literacy Organization has announced that all of their books are getting an immediate price drop. By “hooking up with Amazon.com’s cut-out-the-middle-man company CreateSpace”, their releases are now $7-8 cheaper, plus, each of these updated editions “features a revised cover and a cleaner, more readable interior.”
For example, the new Keeping the World Strange: A Planetary Guide is only $12, down from $20 previously, while Gotham City 14 Miles: 14 Essays on Why the 1960s Batman TV Series Matters has gone from $23 to $16. I wanted to link you to all the books, but since they’re going through CreateSpace, Sequart is no longer listed as the publisher. If you search Amazon for their books, you get a subset of both old and new.
This initiative is a great thing, bringing these essay collections perhaps to a wider audience through lower pricing, although as one of those previous customers, I feel a little like a chump. That’s my own fault. I haven’t read any of the Sequart books I own yet, so I wish I’d waited to buy them to get a better, cheaper edition. (I shouldn’t buy things until I’m definitely ready to read them. I plan to start with Teenagers from the Future: Essays on the Legion of Super-Heroes.) They did acknowledge people like me in their statement, saying “We also know that we’ve been incredibly lucky to have a loyal readership that understands the need for accessible analysis of comic books.”
They were also smart in tacking a note onto their mailing, addressing retailers who may have stock of the old book versions and are likely “concerned about our new pricing system”. That’s the risk a publisher runs with an announcement like this. If you make your old versions obsolete at one stroke, you strand the retailers with instant dead stock. I don’t know what Sequart’s plan is for dealing with the problem, but I hope it’s good enough to keep retailers from avoiding their future releases.
(Disclaimer: I am supposed to be contributing to a forthcoming Sequart book, but I sent the piece in over a year ago, and I haven’t heard an update since January, so I don’t know if the publication is still planned.)