- Posted by Johanna on January 15, 2012 at 11:25 am
- Category: Digital and Webcomics
Chronicle Books has released “Only the Pearls“, a Pearls Before Swine iPad app. I haven’t had a chance to try it, but it reportedly consists of 22 videos with creator Stephan Pastis; 250 of the comic’s strips in color (a “best of” of Pastis’ favorites), 12 of which have been animated; and 125 audio commentaries.
Since the comic has been syndicated for nine years, there are, what, over 3,200 comic strips out so far? So including the best 250 is quite selective. What I find most interesting, though, is the pricing. The app is $3.99 for a limited time only. (No word on how long that is.) Afterwards, it’s going to become $9.99. The $4 pricing seems ok, for a few hours of entertainment, promising a behind-the-scenes experience. That’s comparable to a movie. Ten bucks, in contrast, seems high, even though I know they have to pay for the coding and recoloring and videotaping somehow. One might consider this app as promotion for the strip and its book collections, except it seems more aimed at existing fans than new ones.
Speaking of the books, I found it interesting that the press release points out how this app is “an example of how new technology can enhance the fan experience and be complementary to both the native strip and bound editions without replacing them.” Made me wonder if someone at the publisher was concerned about that possibility, so that’s why they went in a direction that positions the app as something different than just “read the strips on your iPad”.
Here’s a parody trailer, but in it, you can hear the voices they used for Rat, Goat, and the Zebras: