The Worst Comic Crowd-Funding Idea Yet

Brett Uren, creator of the horror comic Kuzimu, has posted an Indiegogo campaign for you to give him money so he can visit the New York Comic Con. From his pitch:

[Kuzimu] was first self-published as a webcomic, then as the first independent comic published through Graphicly’s digital platform. Now this year it is being released as 194-page full colour graphic novel (paperback) by indie publisher 215 Ink, in stores and at Baltimore/New York Comic Con. I am looking to raise $1750 for travel to and accommodation in New York for Saturday 13th and Sunday 14th October.

I have 3 other Kuzimu Graphic Novels planned and would love to have the full story see the light of day. Naturally, this depends on not only sales of the book but also awareness of it. If there is a perfect place to do this, it is at Comic Con, where I can turn the press, fans, and comics professionals onto my work.

Getting a comic to this stage largely on my own has taken a toll on personal finances, relationships, and my health to a degree. It is make or break time to take it to a higher level. I need some help to raise the money to get me and my pencils to the next step toward a career in comics.

In return for you giving him money, he’ll send you signed copies of his book, t-shirts, or sketches. So far, he’s gotten about $500 of his $1750 goal from four people, and the campaign hasn’t budged in the last six days.

I’m not surprised to see someone attempt this kind of crowd-funding, but it strikes me as scraping the bottom of the barrel. Yes, making money from the arts is hard. Budgeting for standard marketing expenses, like personal appearances, is even harder, especially if you don’t live near New York City or Portland, Oregon. (Brett’s in the UK.) But if you can’t afford to go to a convention, don’t go. Find other ways to gain attention for your book and yourself — I’m told that the internet is very helpful for this, especially if you can build a noticeable public persona.

Seriously, at a large convention, as New York has become, you’re one drop in a very big ocean. It’s going to be difficult to catch the attention of “press … and comic professionals”. Especially if, like so many other young creators, you’ve chosen to start your career with a personal epic spanning 800 or so pages. Much better to aim small, grow slowly but steadily, and only spend money you can afford.

Also, the book was solicited in the June Previews catalog, which means it should have come out last week. From what I can tell, it didn’t.

6 Responses to “The Worst Comic Crowd-Funding Idea Yet”

  1. James Schee Says:


    Like you said I’m not sure how just being at a comic con is going to really help your book, especially ones so large as those two. People there are either looking at DC/Marvel or just there to meet friends. So many would be comic creators are going to be there, I’m not sure how you would stand out, at least to the point it’d be worth it.

    You know I’d love to go back to a comic convention too, I haven’t been to one in over a decade now. I even joked to a friend the other day that I was gonna start a Kickstarter to send me to one, and I’d send folks who donated back swag I got at the con.

    Yet I was just joking….

  2. Matt Blind Says:

    can we send him a copy of Poorcraft?

  3. Craig DeBoard Says:

    Sorry but the worst one yet was Top Cow asking for Kickstarting donations to relaunch Cyberforce. THAT was bullshit. Top Cow, one of the founding studios of Image Comics, asking fans to donate money so they can produce their book. What hot garbage.

  4. Shawn Aldridge Says:

    What’s funny is I live in Portland, OR. You know what helped Vic Boone, my creator-owned title, the most? Going to NYCC

  5. Suzene Says:

    @Craig – I agree that goes against the spirit of Kickstarter, but I can’t get too fussed about it, mostly because I’d be intensely curious to see the results if Marvel or DC tried crowd-funding one of those projects that forum denizens keep hopefully asking for, but which have very little chance of seeing the light of day because they’d probably sell about 15K at launch in the direct market. Won’t happen, of course, but I’d love to watch the results.

    (And my own vote for worst KS ever is the Penny Arcade crew asking their readers for money so that they no longer have to host ads on their site. ;) )

  6. Johanna Says:

    Shawn, if your book is better aimed at that sort of audience (less indy, more genre), then yes, NYCC might be a better choice for you than the more artsy Portland crowd. Which is another point: pick your show and outreach marketing based on what best suits your comic.




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