- Posted by Johanna on August 7, 2014 at 8:46 pm
- Category: Digital and Webcomics
I don’t know why this exists, but two talents working together for the first time is interesting enough.
Warren Ellis and Michael Allred have created a comic for Bacardí rum called “The Spirit of Bacardí“. It’s the story of Emilio Bacardí, son of the company founder and fighter for Cuban independence from Spain in the late 1800s. He became the first elected Mayor of Santiago de Cuba. You can read it online in a kind of guided process, or download a PDF version.
There’s a trailer for the effort, as well, that’s quite amusing. In it, you can see Ellis and Allred talk about their homes, superpowers, and the subject of the comic. There’s some sample art, too.
Here’s the press release copy with more about Bacardí. It’s making me thirsty.
This project follows the launch of “Bacardí Untameable Since 1862”, a new global campaign that inspires consumers to embrace life and live boldly to showcase their own “Irrepressible Spirit”.
In 1862, in the city of Santiago de Cuba, founder Don Facundo Bacardí Massó revolutionized the spirits industry when he created a light-bodied rum with a particularly smooth taste — Bacardí. The unique taste of Bacardí rum inspired cocktail pioneers to invent some of the world’s most famous recipes including the Bacardí Mojito, the Bacardí Daiquirí, the Bacardí Cuba Libre, the Bacardí Piña Colada, and the Bacardí Presidente. Bacardí rum is the world’s most awarded spirit, with more than 550 awards for quality, taste, and innovation. Today, Bacardí rum is made in Puerto Rico and Mexico where it is crafted to ensure the taste remains the same today as it did when it was first blended in 1862.