Another Example of Pushing Customers to Blu-Ray: Bolt Release Staggered
I knew studios were pushing the Blu-ray format hard in their product announcements, but I was surprised to see them stacking the deck when it comes to release dates. Normally, DVDs are released for sale on Tuesdays. On March 24, Disney’s Bolt will be available in a one-disc edition at $30 or a two-disc version at $33. The second disc contains these extra features: “I Thought I Lost You” music video. The recording of the song. “First-time directors Chris Williams […]
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