Postal Rates Rise; Markets Change to Cope

US Postal Service rates went up over the weekend — a first-class stamp went from 39 to 41 cents, and in the change that most affects me, a one-pound media mail package went from $1.59 to $2.13. (For the unfamiliar, media mail means reduced rates for sending books, CDs, videotapes, DVDs, and the like. Online sellers and traders use this class a lot.) TwoMorrows, the magazine publisher, like many companies, had to reset its website rates as a result. As […]

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Superhero Comic Reader Stats

When I worked at DC Comics in the mid-90s, I had access to reader studies they’d commissioned. Before I get to the data, here are the caveats. 1. These figures date from 1995. A lot has changed since then. They’d done previous studies in 1990 and 1992, and based on survey ads they’ve run in their comics since then, I believe they’ve done at least two since then. I would love to know what they said, but I doubt I’ll […]

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TwoMorrows’ New Sources of Income

TwoMorrows, publisher of comic fan magazines like Back Issue and Rough Stuff, has announced that it will be selling online editions of its magazines. Half the price (which makes them $3), with the added bonus of illustrations in color instead of the black-and-white used in print. They’re also pushing subscriptions instead of store sales: As a special bonus, subscribers to our printed magazines will get FREE access to the digital versions of the issues in their subscription, which will generally […]

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The Digital Future of Comics

Chris Arrant interviews Dan Vado at Newsarama about EyeMelt, his digital comic store (link no longer available). Whether or not this particular venture succeeds, this is what people have been asking for. Only not really. They say “I want cheaper legal online comics.” Ok, comics at EyeMelt are 69 or 89 cents (depending on whether they’re older reprints of print editions or new original content, respectively). They’re not copy-protected (because Vado says, “DRM systems are a huge obstacle in the […]

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Dark Horse and the 300

Dark Horse seems to owe much of their survival to the movies. On the one hand, they publish Star Wars tie-ins; on the other, several of their graphic novels have been adapted into successful films (Sin City, Hellboy, and now 300). Usually, a comic company tries to take advantage of that kind of free promotion by selling lots of related comics. DC, for example, had a consignment program with V for Vendetta where retailers could stock up and then return […]

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Free Comic Book Day Free For Whom?

Free Comic Book Day is scheduled for May 5 this year, its sixth. At this point, it’s a fairly well-established promotion for direct market comic book shops, designed to entice new customers into stores where they can be reminded comics still exist and see the variety of stories now available. In order to benefit them all, publishers create free comics (which may be new material or reprints) and offer them at reduced prices to retailers, with Diamond Distribution also pitching […]

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24 Hour Comics Day Announced

This year, 24 Hour Comics Day will be October 20, 2007. (It’s moved from April to put it further away from Free Comic Book Day.) Watch for more information later in the year about which locations will be holding events. Update: In the interests of providing greater context to new readers, the 24 Hour Comic is an artistic exercise created by Scott McCloud in which you attempt to create 24 pages of comics in 24 hours. 24 Hour Comics Day […]

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Whiteout Returns

I’m very happy to hear that there’s going to be another Whiteout comic. I just adore Steve Lieber’s art, and Greg Rucka’s writing has never been better than in this story of a U.S. Marshal in Antarctica. From an interview at Comic Book Resources: in the fourth quarter of 2007… Rucka and Lieber reunite for the third chapter of Carrie’s story, Whiteout: Thaw, once again from Oni Press. Like the two previous series, Thaw will likely debut as a four […]

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